For Beverage Brands
Distribution starts with a product retailers can understand and customers can try.
We introduce promising non-alcoholic and functional beverages to Chicagoland retailers. You own the brand and create demand; we provide local distribution and a practical path into stores.
Tell us about your brandDemand should create inventory—not inventory hoping to create demand.
We prefer smaller opening orders at distributor pricing, then increase inventory as retailers reorder.
Lead with samples
A sell sheet and talking points help, but they rarely move an unfamiliar beverage on their own. Retailers already understand beer, soda, water, and juice. They may not understand kava, adaptogens, mushrooms, nootropics, or other emerging categories.
Our strongest introduction is simple: we walk in with your best-selling product, leave enough units for staff and customers to try, provide clear marketing materials, and return in roughly 7–10 days to discuss feedback and an opening order.
Choose the winner
Start with your proven best-selling item or flavor. Additional SKUs can follow later.
Equip the visit
Provide samples, a sell sheet, product education, and materials that explain how to position it.
Introduce and follow up
We present it to suitable retailers, leave samples, then return for feedback.
Scale reorders
When products move and stores reorder, we expand inventory and introductions.
Launch Requirements
Samples and marketing materials are required.
The number of retail introductions depends in part on how much sampling support you provide. We typically need 3–6 sample units per location, ideally from your strongest SKU.
One or two bottles are generally not enough for a retailer to share with staff and customers or judge consumer response.
Required launch tools
- • 3–6 samples per targeted retail location
- • A concise wholesale sell sheet
- • Product positioning and talking points
- • Shelf, cooler, counter, or QR-based consumer education
Brand responsibility
You are the brand owner. We deliver and introduce your products to our growing network, but the brand must supply the framing and tools that help retailers understand and sell them.
Start small. Learn. Expand.
We do not require brands to ship a pallet simply to receive distributor pricing, and we do not want either party stuck with inventory before demand is established.
Initial orders are sized for a practical market test. The number of stores is not guaranteed and depends on fit, our current footprint, available samples, retailer response, and reorder activity.
The goal is reorderable distribution
Placement alone is not success. A product in a smaller group of stores that reorder is more valuable than a broad launch that sits on shelves.
Introduce your brand
Tell us what the product is, where it already sells, your best-performing SKU, distributor pricing, order minimums, and the sampling support available for a Chicagoland launch.
Submitting the form does not guarantee acceptance or a specific number of retail placements.